The success of the domestic sponsorship sales programme was a key factor in helping the organising committee for 2024 Paris ...

Warner Bros. Discovery has extended its agreement to show tennis’ French Open across Europe and select Asian nations until at ...

Universities in the United States will be able to start paying their athletes directly from next month, following a historic, ...

Thai telecoms operators Advanced Info Service (AIS) and Jasmine International (Jas) have teamed up to acquire rights to all ...

Thai telecoms operators Advanced Info Service (AIS) and Jasmine International (Jas) have teamed up to acquire rights to all ...

The International Paralympic Committee and World Para Sports are seeking bids from entities interested in taking over the ...

The Learfield agency has bolstered its college sports portfolio with the addition of the University of Southern California’s ...

The BBC has begun testing low latency live streaming that it hopes will cut delays to between eight and ten seconds, a trial ...

UniqFEED is to step up its negotiations with Bundesliga clubs after receiving league-wide approval for its AI-powered virtual ...

Commercial broadcaster Seven Network has struck a multi-year deal to exclusively show Major League Cricket in Australia.

US-based sports and lifestyle brand New Era Caps has significantly enhanced its partnership with Major League Soccer, ...

Saudi sovereign wealth fund PIF has become the latest organisation to sign as an official partner of the Fifa Club World Cup, ...