Advertising researchers introduce new attention metrics to understand Gen Z behavior online, impacting ad effectiveness and ...

Shares of WPP PLC WPP slid 6.20% to £3.68 Friday, on what proved to be an all-around poor trading session for the stock market, with the FTSE 100 Index UKX falling 0.06% to 9,095.73. WPP PLC closed 59 ...

The pound rose to USD1.3450 late on Friday afternoon in London, compared to USD1.3412 at the equities close on Thursday. The euro traded at USD1.1666, higher against USD1.1631. Against the yen, the ...

U.K. stocks finished down Friday, with the FTSE 100 Index FTSE 100 Index decreasing 0.06% at 9,095.73. Among FTSE 100 constituents, advertising/marketing/public relations company WPP PLC WPP PLC saw ...

Harvey Jones examines three cheap shares from the FTSE 100 to see whether they really are the bargains they appear to be at ...

WPP Media was the star billing in an otherwise lackluster second quarter earnings presentation to investors this morning, ...

The FTSE 100 edged down on Friday on a mixed day for European equities despite new optimism about an end to the war between ...

Mark Read, the outgoing chief executive of WPP, has said this year’s restructure of WPP Media, which has included dropping the Group M brand, “may have been disruptive, but it’s been necessary work”.

Actress and entrepreneur Ku Hye Sun has expressed her discomfort over the ongoing public discussion regarding her divorce ...

Over the past 20 years, the pace of digital advertising growth has far outpaced that of traditional media. Digital ad spending as a percentage of total ad spending has increased from 40% in 2016 to 70 ...

Burson reported a slight acceleration in like-for-like revenue decline in Q2, although there was positive news on new ...

WPP has slashed staff bonuses and halved its dividend, after a 5.8% slump in Q2 revenues, and said incoming chief executive Cindy Rose will review the company’s strategy.