Shein, Uniqlo, Skechers and New Balance are also projected to broaden their share of the apparel space, according to ...

On Wednesday, Canadian 3,000m steeplechase record holder and Olympian Ceili McCabe announced she’s turning pro, signing with ...

CEO Bjørn Gulden maintained the brand’s end-of-year profit forecast, but warned its ‘biggest worry’ was tariffs making a dent ...

Nebraska quarterback Dylan Raiola was part of an Adidas campaign recently, wearing a cream colored co-ord outfit alongside ...

JuJu Watkins, Flau’Jae Johnson and Azzi Fudd are three of 14 top women’s college basketball players Unrivaled signed to NIL deals, the league announced Saturday. It’s the second consecutive year the 3 ...

Unrivaled has announced NIL deals with 14 women’s college basketball stars, including JuJu Watkins and Flau'jae Johnson. The ...

Goldberg recently revealed that WWE had offered his son Gage an NIL deal, but the wrestler intervened after discovering some of the details.

On the heels of Alabama's Ryan Williams securing an NIL deal with Nike, former Cowboys star Dez Bryant applauded the sports apparel company's decision.

On July 10, the College Sports Commission (CSC) published guidance on its website setting out additional information concerning the criteria for evaluating student-athlete NIL deals. Beginning on ...

President Donald Trump has reportedly been considering an executive order on student athelete NIL for some time. His grandaughter has multiple deals.

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Caitlin Clark, Angel Reese and Paige Bueckers are part of the new generation of women’s basketball stars who have been able to profit off their name in college and build brands that have helped ...