As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key part of their influencer marketing strategy.

You can create Lenses that allow users to virtually ... the insights and inspiration you need to build a successful Snapchat marketing strategy in 2024. Now, it’s time to put these ideas ...

Kid Cudi performed 'Neverland' at Snapchat's Santa Monica studio, the first artist in Snapchat Under the Ghost music series.

Snapchat’s keeping it real with billboards in Times Square. Because nothing says fleeting, personal moments like 100-foot ads.

The collaboration introduces two key capabilities through Snapchat's APIs: discovery of creator profiles within Later's influencer marketing platform, and automated content scheduling and posting ...

Snapchat has been open about setting itself apart from its competitors by positioning as a messaging app, not focused on likes and followers. Brands and organisations are increasingly tapping into the ...

allowing advertisers of all sizes to conserve time and resource thanks to the tool’s ability to quickly and efficiently create ads in vertical format. Snap Ads currently sits alongside Snapchat’s ...

During the Hyderabad edition of Snapchat Creator Connect, CE had the opportunity to explore emerging trends on the platform and gain deeper insights into the safety features that are built into ...

besides celebrity and influencer-led marketing content for Spotlight, Snapchat’s short content format. According to Saket, the Indian creator landscape is evolving. Post-pandemic, many creators ...

To build excitement for game day, Snapchat is partnering with the NFL to create innovative experiences for Snapchatters in New Orleans and around the world. Sports remain a major passion for ...

For Snapchat, the Cudi collab and the Under ... “They have their own audience. Creator marketing is becoming more influential.” Kid Cudi with Snap’s Manny Adler Kid Cudi (real name: Scott ...