Recent Subway advertisements showing models injecting themselves in their stomachs, arms and thighs raise questions regarding the ethics of large-scale, consumer-facing campaigns for prescription ...
The Institute for Advertising Ethics (IAE) is expanding its role with a new program focused on the ethical use of environmental claims in advertising. The initiative, which expands on seminal ...
As part of a growing ad-industry recognition that ad fraud isn’t just the illegal theft of marketers’ working media dollars, but also unethically funds nefarious parts of the media ecosystem, the ...
The digital era, which permeates almost every facet of our lives, has caused a fundamental shift in marketing. ROI and audience engagement still matter, but there's a new heavyweight contender in the ...
Sept 27 (Reuters) - Let’s say you’ve seen billboards, social media promos and TV spots by a local personal injury lawyer for years, and then, bam, you’re hit by a bus. You survived with a few broken ...
Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More AI isn’t coming to the workplace. It’s already here. Many of us already ...
Underscores IAS's Deep AI Integration to Analyze Billions of Transactions Daily at Scale Enabling Advertisers to Achieve Better Performance Outcomes NEW YORK, July 29, 2025 /PRNewswire/ -- Integral Ad ...
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