Google has decided to retire Privacy Sandbox, which was meant to eventually replace third-party cookies in Chrome, due to ...

Paramount Skydance aims to battle Amazon and Google for digital ad dollars, but must first navigate a tricky issue among ...

Advertisers now have just six months to reactivate canceled accounts before Google permanently deletes their data.

Google is saddled with $3.9 billion in legal charges—including a $3.5 billion EU fine and roughly $400 million in other legal ...

The remedies phase of the Google antitrust trial concluded last week. And after 11 days in the courtroom, there is a clearer ...

Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make ...

Get your Black Friday PPC campaigns in shape with platform-specific guidance, feed prep, bidding tips, and practical ...

Advertisers can now automatically import Meta and TikTok ad cost data into Google Analytics for unified, real-time ...

India. Known for his sharp marketing strategies, data-driven decisions, and innovative campaign designs, Anaam has transformed how businesses in India ...

India, known for delivering unmatched results, innovation, and trust for over a decade. Starting his journey in performance marketing, he ...

Google is willing to share more data with publishers to remedy a court’s finding that the Alphabet Inc. unit illegally monopolized some advertising technology, a senior executive said. Testifying at a ...

(Reuters) -Google and app developer Flo Health will pay $56 million to settle a class action claiming they violated the privacy of millions of Flo app users by collecting information about their ...