Super Bowl merch collection created in collaboration with designer Willy Chavarria includes tees, hoodies, and a $750 satin ...

Kendrick Lamar and Willy Chavarria turned Super Bowl merch into a cultural statement, blending West Coast energy with ...

The Grammy Award-winning artist teamed up with the American fashion designer to release a line of special edition Super Bowl ...

Kendrick Lamar has teamed up with fashion designer Willy Chavarria for a limited-edition collection celebrating his upcoming ...

As you’re probably aware, Kendrick Lamar was selected as the halftime show performer for Super Bowl LIX. What you might not ...

The rapper's pgLang collaborated with tech company Light to release the limited-edition line of not-so-smartphones for $299. The pgLang Light Phone has no web browser or social media apps.

Chavarria and Lamar first worked together in 2023 on the entertainer’s custom festival looks and are longtime fans of each ...

The Grammy-winning stars, who are currently topping the charts with their collaborative hits, will perform at the Feb. 9 ...

The cinematic teaser sets the tone for the Grammy Award-winning rapper’s upcoming set, featuring creative direction from ...

Presented by pgLang and Free Lunch at The Kia Forum on June 19, 2024 in Inglewood, California. Following Lamar’s Juneteenth Pop Out concert, “Not Like Us” sold just under 8,500 copies across ...

The cinematic teaser sets the tone for the Grammy Award-winning artist’s halftime debut, featuring creative direction from pgLang and Roc Nation. Today, the music world ignited with excitement ...