Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ...

OpenAI thinks ads in conversations are more valuable than clicks, but marketers have big questions about data, attribution and whether the price is worth it. The post Are ChatGPT ads worth NFL-level ...

Big TV networks and studios are finally shifting toward programmatic advertising – and it's attracting performance marketers ...

Proximic's 2026 State of Programmatic report finds programmatic audio is moving into core budgets, funded by reallocated ...

Amplitude gave Business Insider the inside look at its AI overhaul, from acquisitions to efforts to increase staff adoption ...