Warner Bros. Discovery came to their senses and will switch Max's name back to "HBO Max" starting this summer.

BT is in advanced negotiations to sell its 50% stake in TNT Sports to Warner Bros Discovery. This move would conclude BT's ...

The LA Screenings will see buyers chasing new shows and clever deals at Warner Bros Discovery, NBCUniversal, Sony, Fox and ...

Warner Brothers Discovery, which wiped out the name in a disastrous rebranding effort during a 2023 corporate merger, took a swipe at itself in an announcement this week. "Same app. New-ish name. The ...

Branding experts said Warner Bros. Discovery's decision to resurrect the HBO Max name was a tacit acknowledgement that it ...

Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...

Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality over quantity.

May 15 (UPI) -- HBO has announced that the name of its streaming service is changing back from Max to HBO Max this summer.

HBO Max again, as Warner Bros Discovery has decided to rebrand the platform to better represent their current content ...

CBS ran the Paramount+ series Tulsa King last summer, and Hulu experimented by airing the first season of Only Murders In The ...

"It’s not TV, it’s HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...

Warner Bros. Discovery is rebranding its streaming platform from Max back to HBO Max this summer, signaling a renewed focus ...