If you haven’t built anything out of Lego bricks since you were a kid, you might be surprised to learn how popular Lego is ...

Toy makers say toys are an important part of a child's growth and development, but President Trump insists children don't ...

Mattel is launching a new toy brand called Brick Shop, and it's aimed squarely at LEGO enthusiasts. Mattel enters the ...

I f ever there were a fairly earned monopoly, it's the one Lego has over all other brick-based building toys. In fact, even ...

Watch out, Lego. The Mattel Brick Shop has arrived. In a collab with its Hot Wheels brand, the all-new non-diecast product portfolio debuts with seven building sets that feature not just plastic ...

Mattel has unveiled its new Brick Shop brand and Hot Wheels is a part of it too. Aimed at giving Lego a serious run for its ...

More: Lego Celebrates Mercedes G-Class 45th Anniversary With 2,891 Piece Set. Given the Hot Wheels connection, the sets also include a 1:64 scale die-cast model. That’s a cool t ...

Read more: Toys aren't just child's play. Mattel, Lego and others find 'kidults' bring in big business Citing uncertainty about the economy and tariffs, Mattel also paused its financial guidance ...

Mattel is launching a new building set brand this summer called Brick Shop, and the toy manufacturer is kicking things off with one of its most iconic franchises: Hot Wheels. Similar to Lego and ...