Des publics réels. Des données réelles. De vraies décisions. Les données et les mesures complètes de Nielsen sont à la base de l'avenir des médias.
Navegue pelo cenário da TV com precisão. Examine os comportamentos de visualização do público nas principais plataformas de distribuição de TV... Obtenha uma vantagem estratégica em 2025. Entenda as ...
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Content associated with live game airings enable existing fans to engage more deeply with their favorite sports while also ...
Paramount+ (within Paramount Streaming) jumped 18.4% month over month, driven by NFL games alongside the return of its ...
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Horizon Deepens Nielsen Partnership, Enabling More Efficient Spending and Clearer ROI . Expanded relationship also includes ...
Nielsen, a global leader in audience measurement, data and analytics, is sharing a new “Tops of Sports” report on the major ...
During this interval, streaming comprised the majority of ad supported TV (46.4%), followed by cable (27.2%) and broadcast ...
NEW YORK – November 18, 2025 – Television viewership continued its seasonal momentum into October, with shifts largely attributable to the NFL, according to Nielsen’s monthly report of The Gauge™, the ...
Have you ever been browsing for what to watch and thought about how networks actually decide on their programming? Have you seen certain ads from brands and wondered why you’re seeing them? These ...
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