Brian R. Niccol is an American businessman and the chairman and chief executive officer of Starbucks, a role which he started on September 9, 2024, replacing Laxman Narasimhan.

BRIAN NICCOL joined Starbucks as chief executive officer and chair effective September 9, 2024. He is a proven leader with a record of delighting customers, driving innovation, building …

Jun 11, 2025 · Niccol and Schultz discussed the Back to Starbucks strategy, which centers on coffee excellence – the best coffee, served by the best baristas, in the best coffeehouses.

Jan 29, 2025 · Starbucks held their First Quarter Fiscal Year 2025 conference call on Jan 29. 2025, led by CEO Brian Niccol.

Aug 13, 2024 · The struggling coffee chain has tapped Chipotle CEO and corporate fix-it man Brian Niccol to be its new chairman and CEO, effective September 9.

“Brian is an amazing visionary and leader that people naturally want to follow. He knows how to set strategies and priorities that lead to business-building results.

6 days ago · How Brian Niccol leads Brian Niccol walked into his new job as chief executive officer at Starbucks Corp. last September with a simple directive for his new team: Let …

Aug 13, 2024 · Niccol is largely credited for turning the company around after a food safety crisis, leveraging his marketing background to create cultural and menu relevancy at the chain.

1 day ago · The scale of the problems at Starbucks is greater than what faced Chipotle in 2018 when Brian Niccol took the helm.

Sep 25, 2024 · Discover Brian Niccol’s leadership approach as Starbucks CEO, focusing on culture, employee experience, and a people-first strategy for lasting success.