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How Michael Jackson changed the game at the Super Bowl halftime show 30 years ago
Feb 11, 2023
NEW YORK POSTChuck Arnold
Michael Jackson’s performance at Super Bowl XXVII on January 31, 1993, is widely regarded as a game-changing moment in halftime show history. Jackson agreed to perform under the condition that the NFL and Frito-Lay donate $100,000 to his Heal the World Foundation and provide commercial time to promote his Heal LA campaign, which focused on helping youth in Los Angeles after the 1992 riots. His electrifying performance, watched by over 133 million viewers, became the first to boost Super Bowl vie
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Michael Jackson’s performance at Super Bowl XXVII on January 31, 1993, is widely regarded as a game-changing moment in halftime show history. Jackson agreed to perform under the condition that the NFL and Frito-Lay donate $100,000 to his Heal the World Foundation and provide commercial time to promote his Heal LA campaign, which focused on helping youth in Los Angeles after the 1992 riots. His electrifying performance, watched by over 133 million viewers, became the first to boost Super Bowl vie
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FacebookHistory In Pictures
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His SuperBowl halftime in 1993 broke record for being the first show to have more viewers than the SuperBowl itself. Interestingly, Super Bowl halftime performers are typically not paid appearance fees. He was the only act in history where NFL offered to pay the artist. The NFL arranged a $100,000 donation to Michael Jackson’s Heal the World Foundation and provided airtime for his Heal L.A. campaign supporting youth affected by the Los Angeles riots. As Bad Bunny made history at the Super Bowl H
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